NAPA Auto Parts is excited to have been selected by IMDA as a preferred Tool & Equipment supplier for IMDA members. NAPA understands that "Brake Service" sales have become one of the highest profile services a Midas shop performs today and more importantly, a service that must be done "right the first time" to ensure an opportunity to develop an ongoing relationship with the customer. NAPA Auto Parts is ready, willing, and able to work with any IMDA member who is serious about developing a long-term relationship with NAPA.
How will NAPA do that?
With a comprehensive Brake Program that includes:
In addition to superior hydraulics and iron, NAPA provides an unmatched friction lineup featuring MSS (Midas Secure Stop), UP – Ultra Premium (OE fitments and specs) and ADO – Adaptive One (Premium, performance, a NAPA exclusive line).
NAPA’s exclusive brake training program, The Perfect Brake Job, is a key component to growing brake business profitably through product knowledge and sustained back shop training. NAPA Brake Training is focused on helping IMDA members grow their brake market share by amplifying each brake job into increased sales, increased customer satisfaction and to ultimately obtain the business of every car in the customer's garage.
NAPA Brakes is creating "pull through" sales for IMDA member by offering “consumer rebate” promotions at key periods during the year aimed at supporting the purchase of "premium" brake services.
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